Microsoft Dynamics 365 Customer Engagement (formerly CRM) is a hybrid business solution that can increase sales and marketing efficiency.
It's a powerful set of tools, apps, and platforms that together drive optimisation of business intelligence, social insights, campaign management, and many other elements of the customer relationship.
Microsoft Dynamics 365 Customer Engagement can deliver return on investment through marketing and sales force automation, customer service and analytics. Take a look at the features detailed below.
Your customers are generating more data and more insights than ever before, and are often making buying decisions before you can even engage. Your sales team must adapt to the new customer journey. With Microsoft Dynamics 365 Customer Engagement your sales team can stay focused on the right customers and priorities, and win faster by collaborating with colleagues.
Predictive analytics based on solid CRM and ERP data stand your sales team in good stead to anticipate potential deals and projects.
Sales force mobility helps increase productivity by enabling salespeople to work across tablets and phones, guided by business process. Work anywhere, anytime with intuitive, familiar sales CRM software that provides seamless support offline and online.
Familiar, intuitive solutions like Excel, OneNote, and Microsoft Dynamics for Outlook are integrated with Microsoft Dynamics 365 Customer Engagement to support increased productivity.
Deepen customer relationships with relevance and win deals faster by using Microsoft Dynamics Customer Engagement's social engagement capabilities to identify and act on buying signals.
See your sales data in a whole new way, track data for the overall business in one place, and monitor progress against key performance indicators.
Couple this with Theta's integrated data approach to see how sales data correlate to ERP and transactional data for a holistic, enterprise-wide view of efforts and results.
The 360-degree view of the customer is now a reality. And with Dynamics Customer Engagement for Mobile, everyone can be informed, wherever they are, every step of the way.
Microsoft Dynamics Marketing is an integrated marketing management solution for marketing operations, planning, execution and analytics across all channels—digital, social and traditional. It’s an add-on module to Microsoft Dynamics Customer Engagement.
Marketing analytics, correlated to transactional data and enhanced with BI insights, empower management to fully understand and evaluate the true extent of marketing effort.
Listen to and engage customers with social marketing. Connect with customers and prospects through embedded, contextual social tools. Measure campaign performance and impact, and track your share of voice across social channels, such as Twitter, Facebook, and YouTube. Monitor your global sentiment and brand presence.
Earn loyalty. Empower call centre agents. Stay agile. You can empower agents with everything they need, at their fingertips, to deliver superior service. This includes a single, consolidated view of the customer.
Make it easy for customers to solve issues on their own. Provide access to a customizable online support portal that leverages an organized, searchable knowledgebase to deliver real-time updates.
There are always correlations between activity and end results. CRM systems can harness these activities and the ERP systems are excellent at delivering factual accurate data. Business intelligence can use this correlation to ask the "what if" questions. This is where reporting and data start looking forward, facilitating predictive modelling.
Using our extensive experience in business intelligence, we will work with you to build meaningful insight into your integrated data from all of your systems.